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West Interactive and Interactive Intelligence Partner to Broaden Cloud-based...

Last week, West Interactive and Interactive intelligence formed a partnership to sell, service and support each other’s portfolio. Details of the deal are evolving and more details will follow....

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eGain and NICE Systems Bolster Customer Care Platforms with Reporting...

With an emphasis on delivering souped-up anlaytic capabilities to understand customer conversations across any channel, at scale and in real-time, both eGain and NICE Systems announced new platform...

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Seven Key Reasons Why Empirix Acquired Verios Software

Empirix announced today the acquisition of Verios Software, a provider of real-time analytics to test, monitor and manage wireless networks to improve the customer experience. Why am I writing about...

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Apple Watch: The Next Generation Intelligent Assistant is at Hand (or at...

In a busy news week, you probably didn’t miss the announcement by Apple that I can have Siri on my wrist beginning in 2015. Sounds pretty cool. The big news had me reminiscing about a watch I received...

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Eckoh and West Enter Partner Agreement to Combat Agent Fraud in the Contact...

High-profile instances of credit card- and contact center-fraud has made protection of each customer’s private information and personal data paramount. A newly announced partnership between West...

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RogerVoice Provides Mobile Phone Solutions for the Hard-of-Hearing

RogerVoice, a startup based in Paris, provides real-time mobile phone communications capabilities for deaf or hearing-impaired users. I have several family members, both young and old, who have severe...

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“Survey Results: Factors That Influence Enterprise Customer Experience...

In a survey of 100 senior executives at large customer service organizations focused on improving customer experience, Opus Research seeks to understand how enterprises develop business strategies and...

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LinguaSys Launches API Portal for Natural Language Processing Platform GlobalNLP

Today, LinguaSys is announcing availability of its GlobalNLP platform at the new LinguaSys API portal. Cool technology and a cool way to get it. LinguaSys is at the forefront of using a low-touch...

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How Marketing Leaders (MLs) Can Deliver Results and Keep Their Jobs

Following some challenging and satisfying stints as a marketing leader in recent years, and coming up on my one-year anniversary here at Opus Research working with many clients, large and small, I...

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How Marketing Leaders (MLs) Can Deliver Results and Keep Their Jobs (Part II)

In my previous blog I discussed that growth is the prime directive, and that there are three critical actions a “marketing leader” (ML) must take to address this directive. The first, as I discussed,...

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